Create a brand identity to bring Shepherd’s different businesses together and show the world they’re a force for change.

Previous brand architecture

Flexing the frame – shifting, focusing, discovering


Based upon the brand thinking of ‘Ingenuity Applied’ a unifying identity was created for Shepherd’s three operating companies; Engineering, Construction, and Facilities Management.
A frame device was created to reveal Shepherd’s exploratory approach acting as a window into Shepherd’s world and offering new perspectives on different elements of a challenge and solution.

Work better together

Talk about strategy and vision inside company magazine

Have an opinion, become thought leaders in the field of construction


Bring the brand to life in Shepherd's boardroom - experience room and brand film

Raise Shepherd's profile externally
My role
Senior Designer
Senior Designer
Team
Creative Director – Damian Nowell.
Creative Director – Damian Nowell.
Designed at Radley Yeldar.